Advania acquires Wise

Advania has acquired Wise, an Icelandic IT company that currently employs around 80 specialists in software development, consultation and services. The acquisition is subject to conformation from the Icelandic Competion Authority. Wise was previously owned by the Norwegian AKVA Group.

 Ægir Már Þórisson, CEO of Advania Iceland

Wise has been among the most prominent Icelandic vendors for Microsoft Dynamics NAV business software. The company provides custom solutions for various specialised services such as local councils, the fishing industry and financial services.

Advania is the biggest vendor for Microsoft solutions in Iceland and employs a large number of certified Microsoft Dynamics NAV specialists. Following the acquisition, Advania will have substantial means to compete on international markets. 

"This acquisition brings a lot of opportunities. Wise's product range complements our product offering and we can utilise our skills and size to service a broader range of businesses. In a rapidly transforming landscape, this acquisition gives us a competitive edge on an international scale and allows us to greatly increase our services," says Ægir Már Þórisson, CEO of Advania Iceland.

Wise's main product offerings are subscription-based NAV seats, Wise Analyser (an analytics tool), specialised solutions for local governement and other business solutions used by enterprises aournd the world. Among these is WiseFish, a specialised solution for the fishing industry that is used by large fishing enterprises internationally.